Top 3 Can’t Miss Promotional Products – Umbrellas, Tote Bags and Promotional Pens

Companies have limited marketing budgets. Especially during this economic crunch, you have to make the most of your advertising dollars. Promotional products offer a fantastic return on your investment, but you’ve got to choose the right ones. Of course, which promotional product is best depends on the type of promotion you’re running. However, there are a few products that are effective year round for any type of promotion.

No matter how or when you’re using promotional products, the same basic goals apply. For example, you want your promotional products to create brand loyalty and to expose numerous people to your company’s message. There are three promotional products that are absolutely can’t-miss when it comes to making the best use of your marketing budget. Those products are umbrellas, tote bags and promotional pens.

Why are these promotional products the best of the best? Here’s an overview of some of the reasons why umbrellas, tote bags and pens are the ultimate go-to promotional products:

Promotional umbrellas:

  • Umbrellas stand out from other promotional items because they’re less common in the world of giveaways.
  • Logos printed on umbrellas are quite large, which means your company’s name can be spotted from far away.
  • They’re practical and useful, so they’ll find their way into your customers’ everyday life. A product like the Budget Beater 48 Inch Arc Stick Umbrella, for example, conveniently closes down to only 33 inches. It will easily fit in a briefcase.
  • Umbrellas aren’t trendy items. They never go out of style, so you can order in bulk and always keep these great gifts on hand.
  • They have a high perceived value.

Promotional tote bags:

  • Promotional tote bags get carried around all over town. Countless people will see your company’s name and logo.
  • Tote bags are a classic tradeshow giveaway that absolutely everyone loves. Handing out promotional tote bags is a sure-fire way to have the convention goers lined up at your booth.
  • Use them to get in on the eco-friendly trend of “bring your own grocery bags.” To really show your company’s concern for the environment, choose a “green” promotional item such as the 100% Post Consumer Recycled Deluxe Tote Bag.
  • Tote bags will be used for years to come, which makes them a top return on your marketing dollar.
  • Promotional tote bags are a blank canvas for your logo, offering high visibility.
  • Like umbrellas, tote bags are useful, which is an important quality to look for in any promotional product.

Promotional pens:

  • Promotional pens are very affordable, so you can hand out them generously.
  • No one turns down a free pen because everyone needs them.
  • Pens have universal appeal. They’re not specific to a gender or age group.
  • They lend themselves to all sorts of creative uses, and they’ll fit in with any marketing campaign theme.
  • Including a promotional pen along with a gift is an easy way to go the extra mile. For example, they’re perfect for pairing with notepads, padfolios and desk sets.When including a promotional pen with a gift, upgrade to something a bit more special, such as the comfortable Cougar Rubber Grip pen.

Next time you’re gearing up for a new marketing campaign, make your job easier by going with one of these three can’t miss promotional products. Promotional umbrellas, tote bags and pens will always get the job done.